Welcome to my site!

While most people know me as an SEO consultant, I feel my strongest strengths lie in identifying ways to make money online. I have worked with thousands of clients, from small mom and pops to McDonalds, Cisco, Chicago Title, Statefarm. I have a solid understanding for what works and what does not work online. If you need help, click here and we can setup a time to chat. Oh yeah, if you want a really good read, download my ebook here: Danny DeMichele's eBook

August 27th, 2010 by Danny DeMichele

How Many Keywords Will I optimize? Not sure, how much content do you have?

Something I consistently get asked when I am selling SEO services is how many keywords I will optimize or how much money per keyword it costs for me to rank their site. If you are asking your SEO this, then stop. If they are actually answering with a specific answer then fire them and find [...]

July 6th, 2010 by Danny DeMichele

Free Shipping – The Super Fantabulous Conversion Booster

Posted in eCommerce

One of the things that I often struggle with is the shipping policy on sites that I run or manage. Shipping can make or break the conversion rate of a site and is the leading cause of confusion and shopping cart abandonment online. If your shipping policy is too complicated or too bad to promote [...]

June 21st, 2010 by Danny DeMichele

How not to do an email newsletter – brought to you by Best Buy

This is a short post, but I had to get it out there. I received my weekly Best Buy email newsletter yesterday and was very intrigued by the advertisement. It advertised $800 off for a Sony Flat Panel TV. I am in the market to purchase one, so I clicked on the link.The email itself [...]

June 8th, 2010 by Danny DeMichele

SEO’s lies and myths debunked

Search Engine Optimization has a lot of bad information being passed around. Some of it may have been true at one time or another, but you have stupid people regurgitating bad information and it makes the people who are doing good work look incompetent.  Some of them have been created as a sales tool to [...]

May 18th, 2010 by Danny DeMichele

Links Vs. Content for SEO – response to SEOmoz.org post

There was recently a really good post on SEOmoz.org on the topic of links vs. Content for search engine rankings. They had several high level SEO people (not me, whats up with that?) give their opinion on if good content produces rankings alone, the answers were all pretty similar. The consensus was that content alone [...]

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