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    Archive for April, 2008

    The Internet Marketing Industry is Still Rocking!

    Tuesday, April 29th, 2008

    Internet marketing stats 2007/2008. The Internet marketing industry is still gaining great momentum:

    1. A statistic recently put together by Comcast says it all. In 2008, it is predicted that only 7% of companies’ ad spending will end up online. This is eye-opening, as the same report shows that 17% of consumer’s ad consumption time is done online.  (Comcast, 2008)

    2. Online Retail sales will rise 17% to 204 billion this year (Forrester Research, 2008)

    3. $400 Billion of offline sales where the result of an online search, proving that online is an equal driver of offline as it is online. (Forrester Research, 2008)

    4. 25% of the fortune 100 will create online communities to increase engagement with their customers (Forrester Research, 2008)

    5. the US Internet is anticipated to capture $61.98 billion and become the top ad medium in 2011. (Veronis Suhler Stevenson 2007)

    Posted in Internet Trends, Online Marketing | 2 Comments »