Category: eCommerce

Internet Business Insights Vol #1

I am putting out a monthly newsletter with insights that I learned from that month with clients or businesses I am involved in. If you want to get added to the list, email me! General Internet Business Concepts: MVP / Lean first methodology is not just for app companies – Many of you have heard the… Read more »

6 Things Amazon Sellers Are Doing Wrong

amazon-boxes

Fact: Third party sellers were responsible for 39% of units sold on Amazon in Q4 f 2012. Want a bigger piece of the Amazon pie? Focus on your product rankings for searches on Amazon. Amazon Rankings for search terms are determined by the following: Traffic to the Product Page Conversion rate on your product page Number of… Read more »

Increase Conversions by 43% with Free Shipping

One of the things that I often struggle with is the shipping policy on sites that I run or manage. Shipping can make or break the conversion rate of a site and is the leading cause of confusion and shopping cart abandonment online. If your shipping policy is too complicated to promote on the home… Read more »