A couple weeks ago our CRO Director Keith Lovgren wrote an excellent piece on “5 CRO Tools That Make Conversion Rate Optimization Better”. I wanted to follow up on this and why I think CRO is important for the success of any Paid Search campaign. Over the years I have managed hundreds of Paid Search… Read more »
I have seen about everyone and their mother call themselves a search firm. I guess Amex saw all of the spending done at Google via card holders and they decided to also manage search campaigns. Whats next? Visa getting into the social media space? http://www.searchmanager.com/ac/
Someone emailed these to me, they are classic. What on earth were people thinking when this was made? What things do we advertise today that in 50 years will make us feel this stupid? This one is worth reading….