There are many things that 2007 taught us about Internet Businesses. I believe the following 5 items are the most important lessons learned that we all need to do to make 2008 an even better year: 1. Good site content continues to play a huge roll in search engine placement and website stickiness. I would not worry so much on quantity anymore, rather, quality. Put at the very least 1 good page of content on your site per week and you should be golden. 2.  Don’t just manage the click costs, make sure you see what the clicks are getting you on your website. Too many times I see people overly-managing cost of traffic versus quality of traffic. If a click costs you $1.00 and converts 1% of the time, I would rather pay for $3.00 clicks with a 4% conversion. … Continue reading →

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