The Internet Marketing Industry is Still Rocking!
Internet marketing stats 2007/2008. The Internet marketing industry is still gaining great momentum:
1. A statistic recently put together by Comcast says it all. In 2008, it is predicted that only 7% of companies’ ad spending will end up online. This is eye-opening, as the same report shows that 17% of consumer’s ad consumption time is done online. (Comcast, 2008)
2. Online Retail sales will rise 17% to 204 billion this year (Forrester Research, 2008)
3. $400 Billion of offline sales where the result of an online search, proving that online is an equal driver of offline as it is online. (Forrester Research, 2008)
4. 25% of the fortune 100 will create online communities to increase engagement with their customers (Forrester Research, 2008)
5. the US Internet is anticipated to capture $61.98 billion and become the top ad medium in 2011. (Veronis Suhler Stevenson 2007)
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Wow, those are definitely eye opening stats. I am assuming that with the economic woes going on in the US currently, that most companies will move budgets from off-line to online at an ever faster pace. This is because online almost always proves to be more efficient and profitable than traditional off-line marketing. So the economic downturn will actually speed the growth on Internet marketing!
affiliate marketing…
Great blog post! I couldn’t agree more. Affiliate marketing is taking the net by storm….
Danny DeMichele's primary function as Founder and Chief Executive Officer of eVisibility is to maintain the company's position as the leading innovator of customized Internet marketing strategies dedicated to delivering verifiable results to clients.
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